Content creation and management have grown exponentially in the past years. With the advent of AI in content generation, it’s understandable that readers will demand authenticity.  SearchEye understands that integrating public relations (PR) strategies can meet these demands – and we aim to do better than being a HARO alternative. Hence, our new Q&A feature.   […]

New search engine optimization (SEO) trends will impact how modern marketers develop their strategies in 2024. One approach that has recently helped advertising teams reach new heights is link buying. As the new year begins, marketers are wondering if the strategy will continue to provide the same value for their investment. To help equip marketers […]

Delivering quality content involves a bit of back and forth between clients, content creators, and publishers. Especially in the marketing space, a lot needs to be done to ensure each party meets established standards and preferences. Several factors can affect content fulfillment. Content production is one thing. Clients and publishers finding common ground is another. […]

If your website or brand is looking for opportunities to get featured on websites or in the news media, you’ve likely heard of Help a Reporter Out.  HARO is a popular resource for writers and journalists looking for expert sources for articles. It’s also popular with brands and experts who want to elevate their profiles […]

At the start of 2023’s fourth quarter, 5.30 billion people worldwide were using the Internet. This number was equal to 65.7 percent of the world’s entire population. Imagine tapping into this figure through different mentions in your website’s content. You will set yourself apart from other publishers within your niche by using these “content mentions.” […]

Our goal at Searcheye.io is to empower brands and publishers with clear and actionable insights to grow their business. Our new AI Page Recommendation Engine within SearchEye makes it even easier for brands, publishers and writers to collaborate quickly and effectively.  Here’s how it works. Targeted Recommendations Brands that want to elevate their media presence […]

HARO is a popular platform that connects writers and sources for media-mention opportunities. Writers and journalists post queries describing the type of expertise they are seeking. Bloggers, business owners, and subject matter experts respond with pitches, hoping to get a media mention.  How well does HARO work for writers and journalists seeking sources, and what […]

Global SEO professionals’ fifth focus for search engine optimization (SEO) in 2023 is link-building. This focus means that links have become more significant in boosting online presence. Link-building involves acquiring websites to link you to your site. It is a crucial marketing strategy that builds your site’s credibility, trustworthiness, and authority. Among the types of […]

Being featured by media agencies or professionals on outlets like television, radio, newspapers, and websites is still one of the best ways for brands to garner exposure. It helps you build credibility and increase your reach.  Media attention isn’t just for the big players either. It’s within reach for all ventures (even startups), adding an […]