How Do I Get Started?
Register for your Lunch & Learn above
We check if your investor is a registered host
We invite you to the session
Show up, learn, and win
How does the lunch and learn work?
SEO - How it works, mindsets, and 80/20 actions
The first 20-30 mins gives you the key frameworks, mindsets, action items and playbooks so that you can execute today.
Case Studies
We’ll walk through case studies of unicorns who have built their empire on top of organic traffic.
Submitted Questions
We’ll send a form ahead of the session where attendees can submit questions and items they’d like covered.
Q&A
At the end we throw it open to all questions.
Who is Running the Lunch & Learn?
Our founders and your investors will be co-hosting the Lunch & Learn
Chris Porteous
SEO Expert - 8 Years
- Drove law firm from 3 people to 100 in 3 years purely through SEO.
- Multiple time founder, obsessed with product automation for SEO.
- Macro-economic modeler at Goldman Sachs (shorted Yen for 166X returns). Has completely modeled the search algorithm.
Chris Thurston
SEO Expert - 8 Years
- Has done SEO for dozens of YC tech startups (OpenSea, Shogun, etc), and many more non-YC tech startups.
- Head of Growth at Gigster (YCS15) – Grew rev from $300K to $1.6M in first 5 weeks.
- Started career as a teacher for 3 years, so you’ll enjoy the lunch and learns.
Who We’ve Worked With
The founders of SearchEye, Christian Thurston, and Chris Porteous, who have worked with 100s of startups on their search marketing. Here are some of the companies we’ve worked with:
Why SEO is the better path...
Traditional Ads
-
6%
of Google clicks go to ads
-
A Weak Moat
Ads are easily competed against
-
High CAC
Higher costs for customer acquisition
Organic SEO
-
70%
of Google clicks go to organic
-
A Strong Moat
Compounds, and doesn’t disappear when you stop spending
-
Lower CAC
Lower costs for customer acquisition
